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Usually, when you hear the magic words, “That’s a wrap,” the assistant is eager to strike the set and get all the gear packed up. It’s probably been a long day and everyone is tired. Maybe there is an after party or a flight to catch. But, if you get any result after a strike, like the photo here, you are in too much of a hurry and not using your head. If you are a brand new assistant and it’s your first time on set, there are a few mulligans available for you. But if you’ve been around for a spell, stuff like this is kind of embarrassing… for you. The bottom line is to use some common sense. Safety and planning doesn’t end just because the shoot is over. In fact, the assistant is probably going to be one of the hardest working people on set after the strobes get powered down. Keep your cool and work smart and efficiently.
I usually start striking the set by powering down all the lighting. I will usually leave the camera and computer stuff for the photographer or digital tech, unless the photographer instructs me otherwise. They will probably be doing preliminary edits with the client anyway, so just stay out of their way. Just make sure the camera is attended to and safe from hitting the floor.
After powering down the strobes, I will pull as many power cords as possible. Just get them out of the way so you, or anyone else, can’t trip over them. Coil them properly, and stage them for packing. Coil up the head extensions and hang them on the stand. Remove any flags, V-flats, nets, and other grip that is taking up space. Just get all the cumbersome stuff off the set. Then, lower the light-stand stanchions and move all the light heads, on their stands, off to the side and out of the way. Leave the dirt on the stands, in case they get bumped. Remove power-packs, pocket-wizards, and other items and pack them away if you can.
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As you know, APhotoAssistant is about photo assisting. In this respect, I usually discuss things here in a commercial sense. But, I’ve also been trying to exercise a more artistic muscle, with a non-competitive flair, these days. I recently ran across a friend of mine on Kickstarter who has assembled a group of photographers who have produced an interesting body of work that they will be exhibiting soon. They have drawn on a unique perspective as inspiration for their project, so I thought I would talk with my friend.
Tim White is relatively new to the medium of photography, having spent many years as a painter. He is an occasional contributor to B&W Magazine, and lives and works in Minneapolis, MN. His current images can be seen here.
APhotoAssistant (APA): Tim, please tell us about the exhibit you are helping to put together… “You Are Not A Dinosaur.” I was immediately curious when I saw the name.
Tim White (TW): It’s a quote from a short story entitled Dinosaur by Bruce Holland Rogers. In two paragraphs a man lives out his entire life. He starts as a kid rattling the house with dinosaur antics, then his imagination fades away as he makes practical, adult choices until senility lets him become a dinosaur again. So our show has these core themes of responsibility and loss, but the ambiguity works too–that maybe it compels people to look further into “what is this show, and why is it rebuking me?”
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My friend and colleague, Chris Hollo, a photographer from Nashville, has been featured in aCurator, an online photo magazine which features large full-screen images showing the works of photographers from all over. Chris is a commercial shooter who does advertising, editorial, people, and music. He has worked with many Nashville acts, and is the official photographer for the Grand Ole Opry.
Chris’ recent The Door Project took about six months to complete principal photography, but, then nearly another six months to complete the post. Chris said it was a lot of fun, but was a good deal of work with props, styling, and wardrobe, too. After really soaking it up on his website, I think the best part about it is the way it illustrates all the various human interactions we can have, just at the front door of our homes. His humorous peek, and sometimes stark reality, has captured the quirky human element which we all come into contact with, from time-to-time.
Chris has also jumped into the blogosphere recently, and you can follow his progress here. Chris has a lot of experience in the photo industry and a great personality. It comes through in his writing.
I’ve been hearing for some time now about Padport. A few friends of mine knew who was developing the app (they wouldn’t elaborate) but, kept it very hush-hush, only to say that it was a portfolio app for the iPad, and that it was going to be all the rage. So, when I heard about the release of PadPort in the iTunes App Store last Wednesday afternoon, I decided I would get to the bottom of it. I made a couple calls and found out that a photography colleague of mine, here in Minneapolis, was the brain-child of Padport. I gave him a call and he agreed to this interview.
APhotoAssistant: Today, I’m speaking today with Chad Holder, a successful commercial advertising photographer from Minneapolis, and the creator of Padport. First thing, Chad, please tell us just exactly what Padport is and why did you decide to create it?
Chad Holder: PADPORT is a self contained, customizable portfolio for the iPad. It shows your images, your videos, and your contact information. It has an ABOUT section where you can tell the viewer a little about yourself. We also tried to think beyond the photographer and planned for Models, Art directors, Stylists, Reps, Illustrators, Architects, Cabinet makers, Jewelry makers, really anyone who wants to show their works through a digital portfolio.
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Whenever I meet photo students and new assistants, they will sometimes ask me what it is that they need to know to get the good assisting gigs with all the great photographers. In turn, I will ask them why any photographer should hire them at all. Most students will say something like they love photography or know Photoshop inside-out. New assistants and others might respond with something along the lines of them being a hard worker, a quick learner, or know this-or-that brand of lighting or camera gear. This is all fine and dandy, but, I try to get across to them that in addition to a little knowledge, a good attitude and work ethic, that they need to have something in their arsenal that will make them especially unique to the photographers they work with. To have a skill, ability, network, or service that will uniquely benefit their photographer clients and set them apart from all the other assistants.
As photographers, we might say we take photographs to earn a living… to make money. Others might say that we communicate or illustrate our client’s product in a way they want it presented. And, still other shooters may argue that photography is to document an event, news, or some special occasion.
But, what about all the other reasons to take a photograph? Think back to when you first picked up a camera and discovered the magic of freezing time and getting your film back from the lab. Or, maybe you processed the film and printed the negative yourself, and saw the image materialize in the developer. What was the motivation you discovered about taking the shot in the first place? What captured your love-affair with photography?
Here’s some of my early recollections of why I took photographs.
1. To remember what the clouds in the sky looked like just before that big storm.
2. To show my friends the first northern pike I caught.
3. To show mom where we went on our summer boy scout trip.
4. To show how crazy me and my brother were when we stuck grapes in our nostrils.
5. To show grandma and grandpa where we went on our family vacation to the Black Hills.
6. To show friends how enormous the road-side dinosaur was at the rest stop.
7. To capture the warmth of a sandy beach with palm trees.
8. To illustrate the rocky hike up the mountain in the heat of the desert.
9. To show friends and family back home how insane the traffic is on Los Angeles freeways.
10. To capture the magic of a beautiful sunset in the Boundary Waters.
Of course! We tell stories with our photography… whether we are working for a client, snapping graduating sons and daughters at commencement, or taking vacation photos of wild bears in Yellowstone. But, sometimes, we get caught up in the frantic craziness of everyday life and our passions, as professional photographers and creatives, get clouded a bit by all the deadlines, budgets, layouts, and last minute art direction changes. Take a few moments and travel back in your mind to when you first snapped the shutter….
Why do you take a picture? What are some of your special memories of photography, before you shot for money?
Film
Fashion
Inspiration
Photographically Speaking…
"Most people stiffen with self-consciousness when they pose for a photograph. Lighting and fine camera equipment are useless if the photographer cannot make them drop the mask, at least for a moment, so he can capture on his film their real, undistorted personality and character. "~Phillippe Halsman
Photo 101
Elvis: Elvis is the affectionate description given to gold/white fabric reflectors, especially on overheads, as cited by American Grip.











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